Trupanion’s Territory Partners, Building Relationships - The Trupanion Blog
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Trupanion’s Territory Partners, Building Relationships

Trupanion’s success can be attributed to our Territory Partners more than anything else. Our Territory Partners are pet-passionate visionaries who help educate veterinarians, their staff, and their local communities to understand how medical insurance for pets can benefit pets, pet owners and the veterinary community. Our Territory Partners are the vital link between Trupanion and veterinary practices, and the reason more and more veterinarians recommend Trupanion to their clients. They come from varying backgrounds in veterinary medicine and sales but all of them are incredibly driven and have a common thread: a strong passion for pets and Trupanion’s mission to care for them all.


Meet Michelle Rosen

Territory: Boston, MA
Sign date: 2009

Michelle Rosen has a serious passion for dogs and Trupanion.

She discovered Trupanion through a Craigslist ad. As someone who always treated her dogs like family, she was drawn to the company’s mission statement and values. “I felt with my entrepreneurial background and the opportunity put in front of me, I would be successful.”

And she has been. Since joining Trupanion six years ago Michelle has built a book of business from the ground up. Her revenues grow over 30% year over year thanks to her focus on building strong, long-lasting relationships. She says, “it has been very rewarding to build a book of business from nothing. Being able to take a doctor or veterinary hospital owner and make him a Trupanion believer is a GREAT feeling.”

Her drive is showcased in her approach to her work—when she hears “no” she takes it as “not right now.” She is able to convey confidence and belief in the product she shares with veterinary hospitals, and she adds a personal touch to everything she does. Her business is built around relationships she builds and nurtures.

Michelle thrives on the variety that comes with being a Territory Partner, working off of a routine that addresses every hospital’s needs, always providing the hospitals something of value during her visits. She is driven by high performance and makes relationships a priority. “After meetings and Lunch and Learns I always schedule a follow up meeting and send a brief thank you note. And when a hospital calls me with issues or questions, I take their calls immediately or return them ASAP.”

“When a hospital manager calls me telling me a competitor came in very aggressive and asks me to share the differences, I know I have a loyal client that trusts me.  It can take years to build this kind of relationship, so I know I have done my job.”


Think you have what it takes to start your own business and become a Territory Partner? Check out our current Territory Partner job opportunities.

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